Audit an Instagram account's engagement
Returns an engagement audit of a public Instagram account from its recent posts: engagement rate, average likes and comments, best and worst posts, content segments and outliers. Returns `not_found` when the account does not exist or is private.
Pricing — $$ · min $0.01
Minimum 15 credits ($0.01) per call. Records returned above the minimum bill 1 credit ($0.001) each.
Authorization
bearerAuth UnifAPI API key. Provider credentials are managed by UnifAPI.
In: header
Path Parameters
Instagram username (URL slug).
1 <= length <= 500Header Parameters
Pin the API version an integration was built against (date-based, e.g. 2026-07-01). Omit to use the current version. Public URL paths stay stable and unversioned; breaking changes ship under a new dated version and are announced with Deprecation and Sunset response headers. The served version is echoed in every response's Unifapi-Version header. Policy: https://unifapi.com/versioning.md
"2026-07-01"Value in
- "2026-07-01"
Response Body
application/json
application/json
application/json
application/json
application/json
application/json
application/json
application/json
application/json
curl -X GET "https://example.com/instagram/users/string/engagement"{ "request_id": "string", "data": { "id": "string", "username": "string", "display_name": "string", "avatar_url": "string", "is_verified": true, "is_private": true, "audit": { "can_calculate_engagement": true, "follower_count": 0, "average_engagement_rate_percent": 0, "median_engagement_rate_percent": 0, "average_likes_per_post": 0, "average_comments_per_post": 0, "comment_to_like_ratio": 0, "engagement_volatility_percent": 0, "best_post_shortcode": "string", "worst_post_shortcode": "string", "quality_label": "string", "quality_label_note": "string", "posts": [ { "media": { "id": "string", "shortcode": "string", "url": "string", "kind": "string", "media_type": "string", "caption": "string", "alt_text": "string", "created_at": 0, "owner": { "id": "string", "username": "string", "display_name": "string", "avatar_url": "string", "is_verified": true, "is_private": true }, "like_count": 0, "comment_count": 0, "play_count": 0, "share_count": 0, "save_count": 0, "is_likes_hidden": true, "image_url": "string", "thumbnail_url": "string", "video_url": "string", "duration": 0, "dimensions": { "width": 0, "height": 0 }, "carousel": [ { "id": "string", "media_type": "string", "image_url": "string", "video_url": "string", "duration": 0, "dimensions": { "width": 0, "height": 0 }, "alt_text": "string" } ], "audio": { "id": "string", "title": "string", "artist": "string", "is_original": true, "artist_handle": "string" }, "coauthors": [ { "id": "string", "username": "string", "display_name": "string", "avatar_url": "string", "is_verified": true, "is_private": true } ], "tagged_users": [ { "id": "string", "username": "string", "display_name": "string", "avatar_url": "string", "is_verified": true, "is_private": true } ], "location": { "id": "string", "name": "string", "lat": 0, "lng": 0 }, "is_paid_partnership": true, "sponsors": [ { "id": "string", "username": "string", "display_name": "string", "avatar_url": "string", "is_verified": true, "is_private": true } ], "is_comments_disabled": true, "is_pinned": true, "story": { "expires_at": 0, "link_stickers": [ { "url": "string", "display_url": "string" } ], "mentions": [ { "id": "string", "username": "string", "display_name": "string", "avatar_url": "string", "is_verified": true, "is_private": true } ], "shared_media": { "id": "string", "shortcode": "string" } } }, "engagement_rate_percent": 0, "is_outlier_high": true, "is_outlier_low": true, "skip_reason": "string" } ], "content_segments": [ { "media_type": "string", "post_count": 0, "average_engagement_rate_percent": 0 } ], "sample_coverage": { "total_recent_posts": 0, "usable_posts": 0, "skipped_posts": 0, "skipped_reasons": { "missing_likes": 0, "missing_comments": 0, "missing_both": 0, "owned_by_another_account": 0 } }, "formula_description": "string", "data_freshness_note": "string", "insight": { "headline_insight": "string", "engagement_assessment": "string", "content_pattern_observations": [ "string" ], "risks_and_caveats": [ "string" ], "recommended_experiments": [ "string" ], "api_use_case_teaser": "string" } } }, "billing": { "credits_charged": 0, "records_charged": 0, "balance_remaining": 0, "truncated_due_to_balance": true }}